To read more on this story, click here. Arthur Trueger is the chairman of BerkeleyVC.
Covario Inc., a San Diego-based provider of interactive marketing analytics, has raised $16 million in Series B funding. FTVentures led the round, and was joined by return backers Dubilier & Co. and Voyager Capital. Covario recently changed its name from SEMDirector Inc.
Tuesday, January 22, 2008
Cavario Inc. Gets $16 mill in Series B Funding
Cavario is an interactive marketing analytics provider and it received $16 mill in series B funding. Arthur Trueger and his company, BerkeleyVC, specialize in later staged funding when the company is closer to going public.
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1 comments:
I believe that's Covario, not Cavario. If somebody simply misheard the company name and Googled Cavario, all they would get is this blog post... which isn't going to enlighten them.
Seems like someone needs to optimize their site around misspellings...
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